![]() When the user types a search term on YouTube, the platform’s robots scour across all the channels and videos to deliver the best results to the user in order of relevance.Īnd, to determine which are the best results for each person, the algorithm considers several factors. This also happens on YouTube, which offers its own search system so that users can easily find the channels and videos they are looking for.Īnd the platform has a lot of weight among internet searchers: this 2017 study showed that YouTube had a higher number of searches than Yahoo! and Bing, for example. On social media sites, there is also an internal search engine. ![]() When you access a website, for example, there is usually a search feature there, which finds internal content. Search engines exist in many other places on the internet. That said, let’s now understand what YouTube SEO is. It also eliminates those that use spam, plagiarism, or other malicious practices from the results. In other words, when crawling, indexing, and ranking web content, the search engine wants users to find the best results for their searches.įor this, Google has developed an intelligent algorithm that is capable of identifying the pages that offer a good experience. Google has a mission: “to organize the world’s information so that it is universally accessible and useful for everyone”. After all, this internet giant dominates over 90% of searches worldwide.īing, Yahoo!, and Baidu are the other search engines that keep the rest of that share. ![]() Of course, when it comes to SEO, what you want is to reach the top positions of Google Search. It encompasses programming, design, content production and the relationship with other sites, so that search engines consider that page is the best result for what the user is looking for. Search Engine Optimization is the set of strategies for optimizing the user experience that aims to improve a page’s positioning on search engines. What is YouTube SEO?īefore you learn what YouTube SEO is, it is important to take a few steps back and understand what SEO is. Download this post by entering your email below Do not worry, we do not spam.
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